Co-Creation

Co-Creation
Competitive Advantage is Dead. Long live Collaborative Advantage! By Paul-Skinner

Competitive Advantage is Dead. Long live Collaborative Advantage!

From Competitive Advantage to Collaborative Advantage I believe we’re at a turning point in history.For decades, the seemingly indisputable goal of business has been to...
Design Thinking

How to use Design Thinking for your Innovation Process

Innovation in its simplest definition is the implementation of something new. A Google search of the term ‘Innovation’ will produce 570,000,000 hits. Innovation is...
How to use co-creation as a strategy for value creation

How to use Co-Creation as a Strategy for Value Creation

Co-creation is gaining ground as a management paradigm in public and private organizations. The cooperation approach is considered as a way to find answers...
Building bridges between theory and practice

Building Bridges Between Theory and Practice

Research-Based Business Development Building bridges between theory and practice is becoming increasingly important. We live and work in a knowledge-based society where new information is...

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